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It’s an important step in how we continue to invest in online booking tools and travel technology that supports real client needs and gives businesses even more choice and flexibility.
Across the Identity Group, we’re bringing travel, meetings and experience together through shared technology, data and expertise. This investment gives our clients personal care from our local teams and the scale, stability and innovation of a global group.
Why we’ve partnered with Vibe
Businesses want more flexibility in how they manage travel. Their teams need booking tools that remove friction, not add it. They want platforms that feel natural to use and easy to adapt as policies, approval flows and travel patterns change.
That’s why bringing Vibe into our technology suite is such a strong fit.
The platform offers a modern, consumer-grade experience that keeps things simple. We can tailor it to each client’s needs so their teams enjoy a smooth, straightforward booking journey that supports quicker, clearer decisions.
Why this matters for our clients
By bringing Vibe into our technology suite, we’re giving clients:
- More choice in how their teams book
- Straightforward, intuitive technology
- Clear policy, approval and routing control
- A booking journey that supports adoption without extra admin
- Stronger flexibility across their programme
- Expert care and support behind every booking
Everything we do aims to give clients the right tools for their business, backed by the expertise and 24/7 service our teams provide every day.
A partnership rooted in experience
Our CEO, Steve Banks, summed it up well:
“Delighted to be partnering with Vibe once again. From my previous experience of working with them, it’s a fantastic, proven solution, designed for the customer, and it complements our suite of technology and innovative solutions.”
Steve also highlighted the shift we’re seeing in the market:
“As businesses continue to modernise their travel programmes, they’re asking for more choice, more control and platforms that feel intuitive. Vibe helps us deliver exactly that, while ensuring every booking is supported by our people, our global partnerships and our strategic expertise.”
Part of a wider journey
This partnership is one of several developments we’re driving as we evolve our technology and strengthen our service across the Identity Group. We’re committed to giving clients more flexibility, clearer options and better support.
Our goal is to combine technology that fits real behaviours with people who care about every detail.
If you’d like to explore which booking tools are the right fit for your business, we’re here to support your next step.